“Digital transformation” is a term likely circulating around IT departments everywhere. The vast majority of businesses today, no matter how big or small, will likely need to further digitalizing their operations in order to keep up with competitive markets and an ever-growing list of digital trends. There are endless components associated with digital transformation. Late last year, tech company MuleSoft conducted their annual Connectivity benchmark for 2018, which surveyed more than 600 ITDM (Information Technology Decision Makers) across a variety of industries. The results shed light on the importance of digital transformation, the issues that stand in the way of these transformations, and what ITDMs believe to be the future of IT.
According to the survey, the stakes are high. The vast majority of ITDMs surveyed admitted their business’s revenue would be negatively impacted if digital transformation didn’t take place, and soon. Companies simply can’t afford to let their IT operations fall to the wayside. Digitalizing your business operations is no easy task. Creating an online portal or creating new online processes doesn’t mean you’ve digitalized. You’ve got to have clear goals before you begin this undertaking. More often than not, the top goal of businesses is to streamline their operations to run more efficiently.
Analyzing The Data
The vast majority of ITDMs understand the importance of upgrading their digital enterprises, with only 3% of organizations surveyed revealing they had no intentions of a digital revamp. In fact, approximately three quarters (74%) of those surveyed said they were currently undergoing digital transformation initiatives. Another 23% revealed plans to do so over the next three years.
Establishing Clear Goals
Digital transformations are futile without an end goal. Therefore, in order for ITDM to effectively transform their digital operations, they need to know both what is at stake, and in which ways they’d like a revamp to serve the organization.
Enhancing The Customer Experience
One other major goal for businesses undergoing digital transformation is to improve the customer experience. This means improving the customer experience by connecting customer-facing systems. The vast majority, 92% of ITDMs, revealed that forging a connected experience for both customers and employees is a priority for their respective organizations. As of December 2017, only 39% of those surveyed revealed their organizations offered a completely connected user experience.
IT departments face a number of issues that hinder the potential for successful digital transformation. In addition to time constraints, there are other factors at play, such as misalignment between business and IT, problems within legacy infrastructure and systems, and a lack of resources and budget.
Digital transformations are a fact of life for many businesses today, and if they’re not yet, they soon will be. From managing operations to improving customer and employee experiences, digital transformations are just one-way businesses are further embracing the power of the internet age.